In the digital space, the right image makes a huge difference when trying to connect with customers. We used professional photography to capture the true quality of the business, from the dedicated employees to the products they represent. Furthermore, video became a complete game-changer for SPC. We produced start-to-finish instructional videos—handling everything from script writing and audio recording to custom graphics and editing—that allow SPC to train customers from across the country without ever leaving the office or the warehouse. These videos didn't just help sales; they set a new industry standard for demonstrating product use.

LinkedIn has become a primary engine for SPC’s relationship building and revenue growth. We utilize organic posts to maintain a constant online presence filling the top of the funnel with new leads that successfully turn into loyal customers. We didn't stop at content creation; we provided Social Sales Guidance to the SPC team, empowering them to reach out to potential customers and close sales in a much shorter sales cycle. This proactive approach has resulted in a consistent stream of leads and leads the industry in high-performing post standards. In fact, we often find competitors duplicating our content.